Wednesday, March 20, 2013

14 articles to improve your email marketing - Web Hosting Blog

A lot of website owners cite their mailing list as being the most valuable ? and profitable ? tool for their online business. Whether you run niche sites, a web hosting company, a blog, or any other type of business, getting your visitors to subscribe has endless benefits. With that in mind, we?ve sourced (and written!) a collection of articles to help you write, design and promote your emails.

This blog post contains a set of tips that are just as relevant today as they were in 2010. If you?re looking to grasp the basics or fine-tune your approach, it?s worth reading.

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This article from Speckyboy provides some great ideas on how you can update your email designs and keep them looking fresh.

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It?s vital that people read your emails, and newsletters can be a tough one to crack. This post has some handy tips on how to maximise your readers? attention.

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More of an inspiration read, this article from Creative Bloq showcases some excellent newsletters based on responsive design.

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If you thought that the number of opens is the most important detail for your email

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Some great advice from Econsultancy here that?s well worth checking out.

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If you?ve got a business based on ecommerce, this article will help you integrate your email marketing better and improve on it further.

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There are lots of tips on best practice for emails, but what about bad practice in action? This article looks at the opposite side of the spectrum and what can be learned from getting it wrong.

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If you design your own emails, you?ll know that coding them can be an uphill battle. This post from Creative Nerds looks at top tips to make your life easier.

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Facebook Offers are relatively new, and in this post, social media expert Jon Loomer looks at how you can utilise them to increase the number of subscribers you have.

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Web Designer Depot?s post on what not to do when designing emails is a must-read if you create your own ? plenty of valuable advice here.

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If you?re looking at using an email subscription service to handle your emails, chances are you?ve been overwhelmed by the options and just stuck to the obvious solutions. This entry explores ten of the best so you don?t have to!

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New to email marketing? If so, this post from Econsultancy is definitely worth bookmarking so you avoid common mistakes with your mailing campaigns.

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With mobile use still continuing to grow, have you checked that your emails are still readable on phones and tablets? This post covers best practices, with plenty of tips on how to ensure compatibility.

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And as an added bonus ? don?t forget, if you?re a reseller, we have free email templates available for download on our Reseller Hosting Resources page!

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Name:Jenni Brown

About:Jenni is Heart Internet's SEO & Social Media Marketing Executive and is responsible for Facebook, Twitter, Pinterest, and Google+ activity. Jenni also manages various projects and campaigns for the Marketing department, including the Website of the Month competition.

Source: http://www.heartinternet.co.uk/blog/2013/03/14-articles-to-improve-your-email-marketing/

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